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Why do customers decide to rent from a particular location? Well that is just it the main reason people decide to rent a storage space is because of the location. There of course are other factors involved, but no one really wants to drive further than they need to in order to get their storage belongings out. Now there are self storage customers who only store just to leave their belongings in there, but there are other people who feel they need to visit their storage unit often. They take it to heart to think that the storage unit is a just an extension of their home. This is a good thing for the most part.
Customers sometimes need to come by and to check on their belongings. If they do not come by to check on their units, they will at least drive by the facility to make sure that everything is in place and nothing unusual is going on. Can a customer do that if they are not close in location to the facility? No they can not. Many people still like to use the location yellow pages or something or the sort to find self storage because they do not want to look at something outside of their local area. They want to ensure that they do not have to drive so far in order to get the storage they are looking for.
There are self storage facilities out there that are in rural places that have no security or anything. They might not have an office or a manager that works on site. If this is the case then you have to decide if this is the site that you want to rent from. Usually these places are pretty far away from your normal drive. For the most part, people want to rent from a location that is on their way back home or close to work. This way they do not have to drive so far out of the way to get to their belongings and then back home. Customers do not want to sit in traffic just to get to their self storage space.
We have to remember that customers are storing their things away from their homes for a reason. If they could storing their belongings at home they would, but they are not so they need to find somewhere in which they could rent close to their homes. Whether it is for long term storage or for short term it does not matter. Once the customer drives to the storage facility once, they are going to think about how far it was to get there. If it is close, then they will think about going back there if they need something. If is farther away than they realized, those belongings might stay there until they feel they really need it or it is time to move out.
It is said that over eight percent of people decided on a storage unit because of the location. Yes price is a factor, but they also know that gas is not cheap and they have to make sure they are not making any unnecessary trips back and forth. Typically a customer will just store things they do not need and do not plan on using again for a while. If they do need it, they know that if they pick the right location they can swing by and pick up their belongings. For most customers, it is all about the location.
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